April 18, 2009
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Hong Kong’s three billionaire Kwok brothers are building a full-scale land-based replica of Noah’s Ark, complete with fiberglass animals. The “vessel” will be 450-feet-long and will feature a luxury rooftop hotel. The message, say the Kwok’s, is that “the financial tsunami will be over.”
The project, which has been in the works for 17 years, was started recently due to the unique “marketing hook” that the present financial crisis provides.
Thumbnail links to full-sized image. [WSJ via Daily Rotten, Image]
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