When “Tron: Legacy” hit theaters in December 2010 it’s guaranteed producers were thinking about merchandising opportunities. Action figures, books, maybe even lunchboxes. But it’s highly doubtful they ever imagined the “Tron: Legacy Ice Hotel.”
Designers Ben Rousseau and Ian Douglas-Jones did. And they built it in Sweden. Typical of other ice hotels it’s not for those who don’t enjoy the cold. However, the Tron inspired blue lights inside the ices walls make for a truly cool visual experience.
Wonder if Disney is looking for their cut yet? Might have to hurry before their profits melt away.