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When Belgium discount retailer, Lidl, decided to offer a free Christmas dinners to the needy they decided to use Twitter to get the word out there. The campaign went viral and now they’re looking at paying out roughly 200,000 euros ($260,000) in food. Equal parts charity and marketing, the...
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Free stuff will be available in neighborhoods all over the country on May 14, 2011. It’s called “Give Your Stuff Away Day”, an event that founder Mike Morone is hoping to establish twice annually. This event could help millions of people in a tough economy, while shrinking landfills, reducing...
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I know, we all have disaster fatigue now – but the fourth biggest earthquake in recorded history hit Japan a couple of weeks ago and was followed up with a tsunami chaser. The situation on the ground in the worst areas is bad: roads are gone or covered in...
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If you gave a dollar to the Wishing Well Foundation USA, you’ll be extremely displeased to know that only five cents went to treating terminally-ill children, while nearly twice that much went to the charity’s president. The non-profit watchdog Charity Navigator gave the Wishing Well Foundation from Metarie, Louisiana...
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A production run of the whiskey produced using the first president’s recipe is available for the first time since a fire destroyed the facility and with it, the original recipe, in 1814. A copy of the recipe that had been discovered in his mansion was turned into some of...
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Whoever came up with the saying “no good deed goes unpunished” must know this poor fellow’s wife. From the sounds of it, she definitely wears the pants in the family. Timothy Ray Sutton, 23, of Clarksville, Tennessee, was arrested and charged this past Thursday with filing a false police...
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In what can only be described as the greatest marketing idea ever, Cascade Regional Blood Services in Tacoma, Washington has guaranteed they’ll see a huge increase in residents donating blood. Their plan? Give a pint of blood, get a pint of beer. Beautiful in it’s simplicity, yet a lock...
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Stars of James Cameron’s Titanic Leonardo DiCaprio and Kate Winslet and director James Cameron have set up a fund to secure the future of the last survivor of the sunken ocean liner. Millvina Dean was just two-months-old when the Titanic sank on April 14, 1912....